Tuesday, October 18, 2011

A Drizzly Day in Downtown Hamilton

That was the scene for the Golden Horseshoe SAS user group meeting (GHSUG) ... or the start of a really poorly written crime novel, one or the other. At the risk of sounding contrived, the only crime taking place in Hamilton last Friday was that the meeting wasn't able to go on longer.

A small but dedicated group of SAS users from a wide variety of backgrounds assembled for a special treat. I've often commented that the Hamilton group has one of the strongest executive committees across the country. Knowledgeable, engaged and friendly, this team of individuals are truly greater than the sum of their parts. Collectively, the group boasts well over 100 years of SAS experience from a wide range of backgrounds: manufacturing, industrial, academic, health, and more. They're also one of the nicest groups of people you'd ever hope to meet: it's a real honest pleasure to spend time with them. Last Friday's meeting agenda was a first - at least in my experience - for the group. The executive committee were offering the bulk of the presentations (save mine). And what a line-up it was.

My own humble talk focused on SAS 9.3 upgrades as well as SAS support options, particularly in the area of community growth and development. Those who know me and have heard me speak can probably testify that I'm not shy speaking in front of a crowd. I actually enjoy it! I can honestly say that this time, I did feel more intimidated than I have in quite some time. While I'm extremely comfortable in the Enterprise Guide/Enterprise Miner world of SAS users (no snickering, programmers), I'm the first to admit that I'm not the 'go-to' for coding issues. Speaking on new developments in this area is both challenging and terrifying at the same time!

The real meat of the meeting was to be found with the executive talks. First up, Barry Hong regaled us with a great overview of the ODS Graphics Designer. In typical Barry fashion, his talk was tempered for easy digestion by all SAS users... and I got a lot out of it as well! It was really neat to see how much can be done with code around processes which my EG sessions happily run in the background.

Next up: Bill Droogendyk offering his take on the Proc du Jour which was Proc Format. Using multiple examples, Bill stepped us through (pun FULLY intended) effective ways of formatting and grouping data. It was nice to see Bill up and talking in front of the group as he works so hard behind the scenes most of the time. Cheers, Bill!

Finally, Lesley Harschnitz delivered a tour-de-force around gathering requirements for projects. This was a most thorough talk which seemed to generate great buzz throughout the room. While it didn't feature a single shred of SAS code, it still had everyone's undivided attention. The framework Lesley provided was clearly something the assembly could gravitate towards. It was applicable to everyone's workplace no matter what industry. The massive number of requests for copies of the talk immediately after the meeting demonstrated the relevance of it for each and every person in the room.

As I said, one of the highlights of the team is how it really feels like a community and always has. The openness of the executive committee was felt through the open conversation flowing between the members in mid-presentation, the great networking event featuring vacation photos - where HAVEN'T you been, Barry?!?!? - of the team with prizes for identifying them correctly, and of course the traditional delicious lunch afterwards, this group always makes me feel welcome and at home. If I could only bottle that sense of goodwill and togetherness to share with the rest of the SAS Canada Community, I would. I'm already looking forward to the spring meeting. Thanks as always for being such great hosts, guys.

Coming up for me this week: the Toronto Data Mining Forum which is currently climbing over the 200 registration mark with no end in sight. Will I survive? Will the building? I'll let you all know later in the week!

Until then....

Friday, October 14, 2011

Winterpeg? I Think Not!

OK, I acknowledge that I was lucky in terms of the balmy breezes which blew through Winnipeg upon my arrival. Compared to the chilly Saskatoon, it was positively tropical! Nonetheless I think that I would have been warmed to the bone by the amazing sense of togetherness demonstrated at the user group meeting by users and executive committee alike. There’s lots to talk about, so hold on to your hats!

The voyage to Winnipeg started inauspiciously. Tara Holland of SAS Canada and I both sat in Saskatoon energized about the meeting we had just attended, and excited for a good meal, an evening of catching up on work and then a good night’s sleep. How little did we know our energy - while unflagging – would certainly be sorely tested.

Sometimes the world has a way of reminding you that the best laid plans are often foiled by elements outside of one’s control. In this case, Tara and I had managed to dodge the threat of an Air Canada flight attendant strike but were close to being laid low by mechanical issues on our plane. Our 7:00pm flight was pushed back further… and further…. and further. It’s a good think we had so much to talk about! In hindsight the delay was a blessing. It allowed Tara and I to chat about everything under the sun. We talked about SAS, how we could support each other’s goals, how we could better support users, how much I disliked football and she, autoracing (I know, I know: I’m the only one who doesn’t like football in the world. Sheesh.) It was a great chance to learn more about each other personally and professionally and I’m grateful for the opportunity. Tara has been especially supportive of my endeavours with the SAS Canada Community. Her team has been instrumental in providing some of the content that members are enjoying on a consistent basis. I gained a lot of insight into her vision of the site and was thrilled by her continued energy and dynamism around supporting SAS users across the nation. Coming from an influential and highly intelligent member of our SAS Canada family, it was both gratifying and exciting to have her vote of confidence and support. Thanks, Tara!

We finally managed to board our plane and headed to Winnipeg. With the time change and the late check-in, this meant that we were ready to eat our dinner at just after midnight. Wow. But hey, we were absolutely ravenous – I saw Tara looking a bit nervous as I eyed everything in sight that wasn’t nailed down with hunger in my eyes. Through a flurry of knives, forks and Italian food, we managed to satiate ourselves before we put ourselves down for the count…. And it really did feel like a slow 10 count. I think we both climbed off the mat of exhaustion at the sound of ‘8… 9…’ very early the next morning. Duty called and we weren’t about to let down the good folks of Winnipeg!

Tara and I headed to the user group meeting at the University ready for a great gathering of SAS minds. Like Saskatoon the day before, I was well aware of the breadth of SAS knowledge this city contains. A pair of these bright lights of SAS were presenting in addition to Tara and myself. Charles Burchill of the University of Manitoba offered a great technical talk on BY group processing and new executive President Craig Kasper gave a short list of tips and tricks to help optimize the performance of your SAS sessions. Craig has really embraced the concept of community: he blogged a technical article which supported his live talk, and he’s posted it in the SAS Canada Community. I highly recommend checking it out if you haven’t already! Of course, his talk and all of the other presentations will be available shortly on the Winnipeg user group site, so do take advantage and look them up once posted.

I would be remiss if I didn’t mention Tara’s talk as well. As I mentioned, she was reprising a great lecture which she delivered the day before in Saskatoon all around SAS’ use in government. Given that Tara has worked in Ottawa for 18 years – 13 of those with SAS – she was more than well-equipped to speak to how government organizations of all levels and portfolios were leveraging SAS and also offer her observations on the trends of the future. The creation of analytical environments is the key: organic sandboxes which grow naturally to support statisticians, analysts, economists and others who need a place to experiment, play and collaborate to produce great results. I think the whole room was intrigued by the vision she painted… I know I was!

Finally, a word about the new executive committee. One word would suffice to describe their efforts: wow. A strong team of 6 individuals took over from outgoing President Randy Roller and his group… and as I mentioned at the meeting, the high level of dedication and support previously established by the Winnipeg SAS community was certainly met with ease by the new team. Absolutely fantastic work from all! Working together like a veteran group, all elements of the meeting were covered off with flying colors. From set-up to registration to MCing, this team did it all. A huge thanks to Stella, Kevin, Craig and Humaira who all contributed to what I considered an excellent meeting.

As always, I like to focus on some of the local elements of community which I find noteworthy. Winnipeg has so many, it’s hard to select just a few. Like the Saskatoon group, the networking and relationships forged through these meetings are starting to really take hold. One executive committee member remarked to me over lunch that not only were people starting to recognize each other from the user group meetings, they were re-connecting and carrying on conversations they’d left at the last gathering. My hope is that vehicles such as the SAS Canada Community allow them to continue to explore and develop these relationships not only with each other but also with fellow SAS users across the county. I was particularly gratified by tales of sub-user groups forming on a bi-weekly basis to discuss programming techniques and beyond as well as University-led workshops occuring on a consistent basis. In particular, it was great to have a few folks volunteer on the spot to give talks at an upcoming meeting: rest assured, we’ll take you up on your offers, with thanks!

I’m so glad I was able to attend the meeting and re-connect with many colleagues and friends in not-so-wintery Winnipeg. Although I didn’t get to a Jets game – congratulations on the return of your team, by the way! – the same sense of excitement, community and togetherness fostered by their beloved franchises’ long-overdue homecoming was more than mimicked by the members of the user group. Thanks for being such wonderful hosts: I'm look forward to my next trip already.

Next up for me: a really quick turnaround! I’m off in the morning to the GHSUG (Golden Horseshoe) SAS user group in Hamilton. Some true heavyweight of the SAS user world will be presenting and this group never disappoints in content, character and collaboration. I’ll have more on their meeting shortly.

Until then…

Thursday, October 13, 2011

Synergy in Saskatoon

It feels like a while since I last wrote on these pages… probably because I’ve spent quite a bit of time setting up the user group meetings on the SAS Canada Community. I’m enjoying the challenge – and freedom, to be honest – of blogging in two places simultaneously. In some ways, the Community affords more exposure. With close to 400 members (and growing daily), it’s satisfying to think that my confused ramblings are being absorbed by many more eyes. Absorbed, I said: I didn’t mention anything about them being appreciated! ;)

I’m writing this sitting at about 27,000 feet as I fly home to Toronto from Winnipeg – more on that city’s user group meeting in the next few days. I began this great journey on Tuesday evening, winging my way towards Saskatoon. My companion and partner in crime was Tara Holland, the Manger of the Public Sector Solution Specialists. While she and I have had many conversations over the years, this trip afforded us an opportunity to really get to know each other better as people and as colleagues. I couldn’t have asked for a better co-conspirator!
Tuesday evening in Saskatoon was a chance for me to say thank-you to the SUCCESS user group committee and guest speakers for all the hard work they put into organizing the meeting – and let me tell you, this executive is one of the hardest working teams in show (SAS) business. A total of 11 of us gathered at a Mexican restaurant for lively conversation, laughter and final planning around the next day’s meeting. This motley crew of SAS users was about as diverse as it gets. Presenters hailed from Nigeria, Sri Lanka, India, China, South Korea, and of course, good ol’ Canada as well. Community is always my focus no matter where I go or what I do across this amazing country and it was gratifying to see that the cultural mosaic that drives the beauty of our nation was alive and well in Saskatoon!

I have to single out one particular individual who really made the dinner experience memorable. Chel Hee Lee – a University of Saskatchewan graduate student – had the table in stiches at all times. Whether it was tales of his dear, beloved and terrifying mother or weighing in with gravitas and measured certainty on a SAS issue, his mannerisms and tales had us all laughing. Cheers, Chel: I think I speak for everyone when I say that you made our night.
There was of course work to be done the following morning at the user group meeting. Tara and I arrived at around 8:00am at the Royal University Hospital on the U of S campus and I think we both had flashbacks to days of undergraduate lectures at our respective alma maters. Perhaps it was the terraced seating, the rows of desks, or maybe even the slide projector at the back (OK, we’re dating ourselves a little with that statement). Regardless of the reason, it was both familiar and terrifying.

The day’s presentations didn’t disappoint at all. Jacqueline Quail conducted her usual masterful job of keeping the crowd energized and entertained. Her last meeting as President of the group has to be considered an unqualified success (pun fully intended). She established a theme of Hallowe’en and fear which she returned to constantly throughout the day. Whether it was showing videos from a reality fear-based TV show, running Hallowe’en Jeopardy (I completely blew my question but managed to redeem myself later) or continuing to keep energy and spirits high, her ability to energize and engage the Saskatoon community was apparent. What an asset for the group! I’m glad she’ll be staying on in a supportive Past-President role. Thanks Jacqueline for all of your hard work, it’s truly paid off.

Indicative of her efforts was the fact that a record 17 individuals had stepped forward with offers to present at this meeting. Let me repeat that: 17 people offered to present! I can honestly say I’ve never seen the like in 4 years of working with user groups across the country. Many of these folks did step up to deliver their talks… some incredibly technical and some extremely entertaining. Most importantly, all of them were insightful! The presenters were too numerous to mention and topics too diverse to cover in this short piece. I encourage you to check out the SUCCESS website in the next few days as all the talks will be posted there for your enjoyment.

I also had the pleasure of seeing some friends I hadn’t seen in a while. Saskatoon does hold a special place in my heart as it was the first user group I travelled to independent as a SAS employee. I smiled as I recalled that fresh-faced young lad (OK, not that young) who cut his teeth on the wind-swept prairies just yesterday (or so it feels). I love returning to what can be described with not an iota of irony as one of the friendliest cities I have the privilege of visiting. I’m always a little wistful to leave, especially as the SAS community truly makes me feel right at home. I’m not seen as a SAS employee, or an Ontarian, or a Torontonian: just a person with a smiling face who’s met with nothing but grins in return. I encourage you all to visit Saskatoon if you can, it’s well worth the trip.

In fact, you might be able to – and on SAS’ dime to boot! Within the SAS Canada Community you’ll find a contest currently underway. Entitled ‘What Has Your SAS Done for YOU Lately?’, you can win a trip to any Canadian user group of your choice! That’s right: any group, anywhere, in 2012. Of course, you have the disadvantage of having to travel with me… ;) but hey, some sacrifices must be made, right? I highly encourage you to check out the group and submit your ‘interesting use of SAS’ in 1,000 words or less. The winner will be announced in early 2012… and you could join me again in Saskatoon and see exactly what I’m talking about.

I left Saskatoon feeling very positive about the state of SAS within the community. There’s a clear and present support network which extends beyond the user groups, both through online initiatives like the SAS Canada Community and through the relationships forged at the meeting but carried forward through the year. I headed towards Winnipeg safe in the knowledge that a new, strong executive team had stepped forward to support SAS users in Saskatoon. I can’t wait to go back.

Next up: another new executive team experienced their first user group meeting in Winnipeg. More on that soon!
Until then…

Monday, September 19, 2011

A Great Start to the Fall User Group Season

The Toronto Area SAS Society (TASS) meeting last Friday was the perfect way to kick-off what promises to be a very busy Fall/Winter user group season. As I blogged about on the SAS Canada Community site, I was really looking forward to a tightly-themed meeting. The focus of the event was on SAS macros, stored processes and efficiencies in the Enterprise Guide environment... and given the huge turn-out, it was definitely the right theme to attack!

All in all there were nearly 250 people who attended the day-long meeting. There were a few highlights which I'd like to pick out: some from a SAS perspective, others from a personal perspective. I think they'll highlight why I continue to feel privileged and overjoyed to support the great community of SAS users here in Toronto and across the country.

We were very fortunate to have two SAS Global Forum papers of note on the morning agenda. Mahmoud Azimaee reprised his 2010 'honourable mention' SGF talk on Integrating SAS & Google API to map health care data in his adopted province of Manitoba. This talk provided a level of visual stimulation not often seen at user group meetings. Using SAS and Google Earth, Mahmoud was able to map health-related data of interest on national, provincial and metropolitan levels. The GUI functionality of the program proved to be a real hit with the audience; appreciative murmurs of admiration were heard throughout the crowd as Mahmoud manipulated the maps and data with ease and skill. Truly an amazing talk!

This presentation was immediately followed by an invited paper for the 2012 SAS Global Forum taking place at the end of April in Orlando, Florida. Co-authored and delivered by TASS President Art Tabachneck, this paper highlighted the collaborative nature of SAS users on a across the world. Featuring contributors from the USA, Canada and the United Kingdom, it truly was a talk of global proportions! I was struck by the fact that a good chunk of the collaboration was inspired and conducted through the vehicle of SAS-L, the long-standing SAS online community. I think that many in the room were impressed and perhaps surprised by the benefit of connecting through online communities, a point reinforced by Art during his talk. The sheer scale and complexity of the work itself was inspiring; it was a monumental task and one which continues to scale up larger and larger. I'm anxious to see where Art and his colleagues are able to take it in later interations.

This theme of online collaboration continued with the afternoon session. SAS Canada's own Chris Sammut and Pauline Lee not only presented a macro which they had developed internally here at SAS, they posted it to the SAS Canada Community for everyone to use at will. In addition, they also provided a supplemental paper on how to deploy a similar macro as a stored process in Enterprise Guide. Fantastic stuff, and even more remarkable considering that they were first time presenters at TASS!

Rupinder Dhillon's talk on the built-in macros which exist in Enterprise Guide was her usual stand-up work and led perfectly into the final award-winning talk of the day. Harsha Kotian delivered her SAS Global Forum 2011 'best submitted paper' on SAS Enterprise Guide options, which was charming, witty and best of all well-received by the almost 90-strong attendees who remained late in the day.

I remarked at the meeting how a good portion of the agendas were driven through social media. Whether it was finding presenters through LinkedIn, building a crowd-sourced invited paper or connecting with others through the SAS Canada Community, this meeting featured many stories of social media showing its worth.... and for someone as engaged (read:obsessed) with this space as I am, that's a very good thing.

I'd also like to acknowledge some of the other elements around TASS which impressed, elated and humbled. I have to make special note of Rahman Sarker who took time out of his busy schedule to come in to SAS Canada a few days in advance of TASS in order to test out his talk... and then modified it happily and cheerfully. I think it paid off as his was one of the most discussed presentations of the day. I'd also like to thank Rupinder Dhillon who ran one of the break-out sessions before running back to work and Noemi Toiber Temin and Hiten Patel for their help at the registration desk. It's this sense of true, genuine collaboration which helps make the TASS meetings so successful and enjoyable. I hope those of you who weren't able to attend will be able to make it out for the December 9th meeting and experience the cameraderie yourselves in person. In the meantime, you'll certainly be able to access all the presentations here.

I reserve a special note for Mr. Carl Clutton. As the longest-serving member of TASS, it meant an awful lot that he presented me with a card and a gift in celebration of my recent engagement. It's this exact type of relationship that keeps me energized to support the SAS community. In many ways, my colleagues in the SAS user group world have transcended the customer-level: I consider them friends as well. A truly touching and well-received gesture: thanks again for your generosity and thoughfulness, Carl!

Next up in the user group world: I'm making a long-overdue visit to Saskatoon and Winnipeg in early October with my colleague Tara Holland. I can't wait to meet up with my friends there as well, and I'll be sure to tell you all about it here! Of course, you can find me blogging about the meetings in advance on the SAS Canada Community site as well.

Until then...

Thursday, September 8, 2011

Catching Up & Looking Ahead

It's been a long, long while since I've updated this blog. I'm the first to admit that I've been wracked with guilt about not posting in quite some time. It does seem that sometime life - and work too! - get in the way.

We've had an exciting and strange summer here in Toronto. It began with the infamous 'heat dome' settling over much of Ontario and the north east... I guess they called it a heat dome because it felt as if we were all passengers in Darth Vader's helmet as he went through extreme cardio training on the desert planet of Tatooine (wow, too much inner nerd coming out to play? Methinks so). We had almost a month of solid 40 degree celcius temperatures almost daily. For our friends in Cary, this might seem like a walk in the park: but for we of the frozen tundra it was a little much to bear.... especially those of us who lacked air conditioning!

Mother Nature threw us another curveball with a brief, mild 10 second earthquake. Originating far south in the state of Virginia, Toronto seems to have been the extreme edge of the tremor zone. We don't get earthquakes often (read, EVER) in Ontario so it was became quite the event around the office. I couldn't help but think that this would be a good lead-in to the VanSUG user group meeting taking place on November 2nd in Vancouver, featuring Jim Metcalf (Director of Analytics) discussing his geological work around measuring the impact of the earlier Japanese earthquake/tsunami on British Columbia. I myself have experienced the earth move once or twice in my visits to San Diego, so it didn't particularly perturb me... but it was a strange feeling on my home soil, to be sure.

Speaking of San Diego, the final massive seismic shift - at least in my life - was that I proposed to my longtime girlfriend... and she happily accepted! I suppose this has been one of the major reasons I haven't been as active blogging as I would like to be: the planning, the nervousness and finally, the release of emotion was truly an emotional rollercoaster. But I'm back in the saddle and highly motivated to share my expectations, my experiences and most of all, my adventures on the road as I continue to support SAS users from coast to coast through the user group program. You can find a full list of the dates of the upcoming meetings here, and I do hope to connect with you in person at one or more!

Another cause for my long-time disappearance from blogging has been the emergence of the SAS Canada Community. This is a great initiative to be involved in for me, as it marries two of my greater passions: the SAS user community and the online world of social media. Over a few years I've been slowly but steadily trying to build support engines for SAS users in as many online places as possible. There's a whole host of user groups on LinkedIn as well as Facebook, and I've had quite the active Twitter stream for quite some time. My feeling around engaging in these spaces is that while it certainly isn't for everyone, there's definitely something for everyone. Confusing? It sure is.

What I mean is that there's so much more than simply exposing your personal and private details to friends, strangers, employers and prospective business partners. If you know how (or are willing to learn) and have the patience and drive to do so, you can actually help create business, grow your own reputation and credibility, and create value for friends and customers alike. The SAS Canada Community certainly helps to address most of these issues. While a work in progress, it's already grown quicker than my expectations. We've had great success in needling, begging and cajoling domestic SAS staff and supporters to share their knowledge with the greater Canadian SAS community. There's a hunger for on-demand, Canadian-centric SAS knowledge out there... and we're quickly growing to support it.

While we still have a ways to go, early signs are that we're on to a good thing here. Social media guru Katie Paine - AKA The Queen of Measurement - recently mentioned to a group of SAS Canada employees that Canadians are almost MORE hungry than our American cousins for the knowledge and networking opportunities which exist through social media: we're just a lot more reluctant to stand up and shout about it online. We're more content to sit back, learn, absorb, and connect when the time is right. I firmly believe that the steady growth of the SAS Canada Community puts the proof to the pudding, so to speak... and I'm excited to see where it takes us next.

But enough rambling for now. I wanted to get back into the swing of blogging, and as these words have flown out of my fingertips I've realized how much I've missed it. Tomorrow, I'll be writing more about the upcoming TASS user group meeting: what to expect, what to anticipate... and a few of my own thoughts as well.

Thanks to those of you who have been patient during this sabbatical from writing... and thanks for obliging me as I've meandered my way through this return to the written page. Look forward to writing more soon.

Until then...

Thursday, March 3, 2011

Let the 2011 User Group Season Begin!

The 2011 user group season is upon us, and boy oh boy, what a start!!! Tomorrow's TASS meeting at the SAS offices in Toronto is pushing 300 registrants. Perhaps it's the (very) early promise of spring that's motivating people to brave the chilly early March air in search of camaraderie, coding and of course, coffee with friends and colleagues.

Tomorrow's agenda is a great one. The morning session features Tim Trussell demonstrating how text analytics can be leveraged for sentiment analysis, forecasting and other business applications. And on his birthday, no less! If you have a chance, do wish him all the best... I won't reveal how old (young) you are, Tim, have no fear. Also featured on the agenda is SAS legend Art Tabachneck who will be expanding his extremely popular 'coders corner' series to a full length presentation entitled Enough Really Good SAS Tips To Fill A Book... Art, maybe you SHOULD write a book! I'm sure the good folks at SAS Publishing would be interested.

The afternoon session promises to deliver even more value. Wayne Levin returns to dazzle us once again with his amazing presentation skills and command of the JMP data visualization software and SAS Global Forum 2012 Section Co-Chair Harry Droogendyk will speak at length about creating stored processes through cascading prompts. I don't know how this agenda could have been improved, to tell you the truth... but YOU may, and I'm always eager to hear your thoughts! Feel free to leave a comment or email me directly with suggestions for future meetings.

I've been sharing a few stories lately about how social media has connected and benefitted SAS users across the country. I'd like to share another, if I may... and this is a really neat one! Many of you will know the name of Art Carpenter. Art is a true SAS heavyweight; published by SAS, a former Chair of Global Forum, a regular featured speaker, an all-around gentleman and a fantastic human being to boot. Well, a SAS user reached out to me with an interesting observation. In reading Art's book entitled Carpenter's Complete Guide to the SAS Macro Language, 2nd Edition, one of the resource links for further information was discovered to be inactive. Would I be able to help locate it? A quick email to Art resulted in a completely un-surprising exchange. Art reached out directly to the individual with a personal email urging him to contact another author directly and suggesting a few other resources with words of encouragement. Needless to say, the inquiring party was stunned... and thrilled!

These little points of connection are what help make the SAS world such a wonderful place to be. The support, courtesy and sense of collaboration all stem out of a feeling of 'belonging' to a global community: a community which may speak different dialects and be scattered all over the globe, but who naturally gravitate towards helping each other through our common language of SAS. I'll be seeing Art in Las Vegas in about a month and I'll be sure to take him out for a bite to eat in thanks.

I'll be having a very hectic day tomorrow but I do hope to update you on how the meeting went over the weekend. In the meantime, I hope I'll see you tomorrow or at another user group meeting in the near future...

Until then...

Friday, February 11, 2011

Like Ripples In A Pond

... OK, it's a bit of a cheesy title, but I think it accurately captures how my friends and colleagues in the SAS user world have been escalating their desire to understand and engage in the world of social media. I've been fighting the good fight in terms of spreading this message both internally and externally for close to a year now and it's great to see so many people listening and diving right in! I’m not so arrogant as to think it’s because of me, but it sure is nice to think I may have contributed in some small way. Consequently, those ripples just keep spreading further and further.

This week, I thought I would share a few stories which unambiguously wave the flag of utilitarian social media usage in a SAS context high in the sky. These are some of the ways in which we can all benefit from engaging and networking in these spaces, especially as SAS users and supporters.

Many of you are aware that we have LinkedIn and Facebook groups which serve as rallying points for city-based SAS users. Whether you're from Halifax or Victoria, a data mining practitioner or a health-based SAS user, there's a group for you! These are fantastic resources for connecting with other SAS users with similar interests and aptitudes in your area. In recent weeks I've had a couple of interesting exchanges in the LinkedIn groups.

The Health User Group is one which is near and dear to my heart. When I started working at SAS Canada over 3 years ago, it was the first user group which I completely 'owned': I worked with an executive committee of our customers to craft a thematic agenda, identified likely attendees and presented at the event. Little did I know then how fortunate I was: that particular user group is still one of the easiest to work with and one of the most engaged. At any rate, I posed a question: was there any specific topic or theme that the LinkedIn group wanted to explore at the April 1st meeting? Much to my delight, not only was there a response, but an offer to present as well! I couldn't be more thrilled; it's exactly this type of support, dialogue and engagement which really puts the proof in the pudding in terms of the value of these spaces. It’s all about giving SAS users what they want and what they need, and the easiest way is to simply ask them. Although I haven't yet met the guest speaker in person, I’m thrilled that I now have a new enthusiastic contact willing to share with the SAS user community.

I was also fortunate enough to travel to the home of SAS in Cary, North Carolina last week. I always return extremely energized and focused on my work and this time would prove no different. I was there to meet with development teams on the topic of the burgeoning SAS Canada Community Site, the development of which I've alluded to previously in other posts. The conversation was more than stimulating, and I even managed to wriggle onto a panel discussion at this year's SAS Global Forum. The topic: leveraging social media within the user group community. Right in my sweet spot, methinks! I do hope some of you will be there to help stimulate the discussion or at the very least, point and heckle. There's still lots of time to register and to take advantage of some pretty amazing discounts... and to prepare yourselves for the (in)famous Canada Night Out. I recommend plenty of rest, lots of fluids, and visualization techniques: focus on your glass being full, and it will be, courtesy of yours truly.

Finally, allow me to share the story of a brand new SAS user who was unsure what to do with his newfound SAS Certification (by the way, there's no better time to write your certification exam then at SAS Global Forum at a 15% discount). This individual reached out to me through a private LinkedIn message and I was able to connect him with two very generous, long-time SAS users who promptly offered to mentor him in how to best leverage his certification. This is nothing short of amazing post-graduation care, and offered by members of the greater SAS community no less!

It would be remiss of me to not acknowledge that Valentine's Day falls on this upcoming Monday. If you're like me, you've already taken care of your cards, flowers, chocolates, rings, and gifts... and you're praying it's enough to please. What did I miss? What did I forget? How did I screw this up? I'm grateful to Dave Thomas of New Marketing Labs for reminding me of one of my gaps through this video. Thanks, Dave, you’ve saved Valentine’s Day.

In the coming weeks: I'll take a closer look at some of the amazing presentations and activities that I'll be attending at SAS Global Forum and I'll also shine a spotlight on the upcoming user group season: who's been secured to speak? Where? When? All in good time, my friends, all in good time.

Until then...